MANAGEMENT PLAN Update and Monitoring 2008

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May 19, 2009 - Boboli owned by the Polo Museale; il Forte Belvedere managed by the District of Florence; and the Giardino. Bardini administered by the Ente ...
MANAGEMENT PLAN Update and Monitoring 2008 The historical center of Florence World Heritage UNESCO

THE

MANAGEMENT PLAN HISTORICAL CENTER OF FLORENCE, APPROVEDE BY CITY COUNCIL IN 19 MAY 2009, IS EDITED BY THE CULTURAL ADMINISTRATION OFFICE OF THE HISTORICAL CENTER - WORLD HERITAGE UNESCO OF THE LOCAL AUTHORITY OF CULTURE OF THE MUNICIPALITY OF FLORENCE. MONITORING AND UPDATE OF THE

OF THE

PARTY

RESPONSIBLE FOR THE OFFICE AND THE COORDINATION

OF THE PROJECT:

CARLO FRANCINI SPECIAL THANKS GO TO THE BOARD OF CENTER AND THE PILOTING COMMITTEE

THE

HISTORIC

FOR THEIR ACTIVE

PARTICIPATION DURING ALL STAGES OF THIS PROJECT.

TRANSLATED BY CHIARA PASSERINI ADRIANA VARELA

" The monitoring of the management plan will be carried out by the Office of the Historical Center World Heritage UNESCO and will consist of two different levels of evaluation: 1) the verification of the advancement of intervention projects and the potential accomplishment of their goals. Actions will be monitored in collaboration with the entities that promote individual projects through trimester checks of said entities. The verifications will also be useful in identifying the validity of the projects and their potential replacement or expansion. 2) the verification of efficiency of the Management Plan and the evaluation of its mid and long-term effects on the territory. Considering the complexity of the site, the newness of this management tool and its importance of coordinating and managing both its cultural and landscape heritage, it is considered appropriate to proceed with a biennial evaluation of its efficiency. In this way the Management Plan can be updated and adjusted according to any actual changes in Florence and the specific needs that emerge." taken from the Management Plan 2006-2008 p. 85

INTRODUCTION 1. THE MONITORING

5

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1.1 Plan of Action for preservation, conservation and development 1.1.1 Project for the Recovery of Piazza Santa Maria Novella 1.1.2 The Great Boboli, greenway of the Oltrarno Project 1.1.3 Project for the Path of the Prince 1.1.4 New Uffizi Project 1.2 Plan of Action for research and awareness

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1.2.1 The City of Restoration Project 1.2.2 “History of Florence” Website Project 1.2.3 Project GIS for the management and development of the archaeological heritage of Florence’s historical center 1.2.4 Project DAVID (Digital Archive and VIrtual Documentation) 1.2.5 The Historic Center Office of World Heritage UNSECO website Project 1.2.6 Project for “Transforming the historical center of Florence - Critical survey to upgrade the urban landscape” 1.3 Plan of Action for mobility and the environment

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1.3.1 Project “Florence goods” 1.3.2 Project Tramvia 1.3.3 Bicycle Path Project 1.3.4 Project Agenda 21 1.3.5 Project “Upgrading urban spaces in the historical center” 1.4 Plan of action for tourism

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1.4.1 Art Routes in Florence and Historic Shops Project 1.4.2 Museum Card Project 1.4.3 Project for “New technologies for the enhancement of the historic center”

Summary tables

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Introduction

The Management Plant 2006/2008: reflections

with the city’s image, the management of the world

and ideas for the new Plan

heritage sites and the management of tourism. The observatory should consist of several representatives

With this report the course of the Management Plan

from the institutions that adhere to the protocol and

2006/2008 officially ends. The choice to work within

the operative branch of the Office of the Historic Centre

such a brief span of time is essentially tied to the

of Florence – World Heritage UNESCO. One of the focal

experimental nature of the Management Plans and, as

points of the next Management Plan should be to

often

the

define the buffer zone of the UNESCO site. In this area,

conclusion of the administrative mandate from the

working with the University of Florence on the Urban

district council. Thus it is a moment of reflection and

Landscape, there will be a precious instrument to

evaluation; with the new administration we are ready to

define the boundaries of the respective zone in order to

launch the new Management Plan. The experiences of

launch procedures with MiBAC and World Heritage

these

the

UNESCO. The creation of the buffer zone will be a

happens,

past

Management

its

years Plan

expiration

have

tangible sign of the active protection of the UNESCO site in response to the new challenge for the historic

efficient instrument for the management and sharing of

centres where, from the Vienna Memorandum (2005)

the heritage as it is intended in its broader meaning.

onwards, the management of the urban landscape is

The work carried out by the board and the Steering

considered a priority. These are only two examples that

Committee was not limited to checking the plans of

stand out from the work of the past years. I would like

action noted in the Management Plan (which are

to conclude by pointing out another theme: awareness.

mentioned in the pages to follow); it also faced the

How much of the work carried out by institutions,

multiple aspects of managing a historic centre. Special

associations,

emphasis

of

awareness of citizens and visitors that they are part of

degradation;

those resource

a

situations

is

able

to

impact

the

a heritage that is unique to the world, as well as to other UNESCO sites, and that it is the responsibility of

in the restoration of piazza SS. Annunziata and in the

each one of us to do something so that it is handed

reconstruction of the Archaeology Museum’s entryway).

down to future generations? This is a theme that needs

It is within the image of the city that the Steering

considerable and detailed work; it is the subject of

Committee asked the office to carry out a more decisive

important

role. For the Management Plans to come, in light of

field. Perhaps individual awareness of this value is the

some of the institutional tasks of the Office of the

most ambitious goal, but one that annihilates the rest.

Historic Centre of Florence – World Heritage UNESCO,

I would like to quote this essential statement made by

priorities must be identified. One of these priorities

Cristina Acidini, Director of the Polo Museale Fiorentino

could see the creation of a Permanent Observatory for

and

the Historic Centre of Florence with well-defined tasks.

“Florence is World Heritage. We should remember that

For example, a complete collection of data related to

each morning.”

the Historic Centre, the possibility to express opinions

Let us work towards that.

on

Florence, 15 May 2009

guidelines

efforts

volunteers

were

issue

and

serving

concentrated to obtain immediate results (for example

projects,

willpower

on

from

how

purely

placed

go

emphasized

with

theoretical and research-based function to being an

was

can

coincides

pertinent

to

the

Management Plan’s tasks, especially those that deal

5

the

investments,

City

of

especially

Florence,

in

a

in

the

recent

education

interview:

Carlo Francini

1. The Monitoring

1.1 Plan of Action for preservation, conservation and development 1.1.1 Project for the Recovery of Piazza Santa

1.1.2 The Great Boboli, greenway of the Oltrarno

Maria Novella

Project

Work has continued according to the established plan.

The itinerary foresees visits to three gardens that

After demolition of the central portion of the piazza, we

belong to three differing insitutions: il Giardino di

have moved on to creating the flower beds framed by

Boboli owned by the Polo Museale; il Forte Belvedere

Corten steel gutters to collect water flow, and which

managed by the District of Florence; and the Giardino

appear as an integral part of the new pavement as they

Bardini administered by the Ente Cassa di Risparimo di

are leveled on the same plane.

Firenze.

This has also allowed for timely digging which is

The

necessary for the placement of a water collection

reconfirmed by the use of the Boboli-Bardini tract.

depository and for the creation of an underground

Access to the Fore del Belvedere, however, is practically

technical room in which the irrigation system for the

impossible

eight flower beds will be held.

summer 2008.

Another extremely important element which constitutes

Numerous exhibits have been held in the Palazzo Pitti

the next phase of the improvement works is the

complex and in the Villa Bardini over the course of the

creation of a lighting system which, apart from its

year,

inherent safety function during evening hours, has the

communicating the itinerary.

goal of improving the appearance of the piazza and its

It is necessary to note the continuous work of the Ente

monuments and buildings.

Cassa del Risparmio for the maintenance of the Parco

The chosen lighting solution includes a system of

Bardini. Likewise, the effort put in by the Polo Museale

projectors placed under the eaves which will partially

to maintain the Giardino di Boboli at its highest levels

illuminate the facades of the buildings and the piazza,

as it is a park of incomparable beauty and influence.

and others which instead will illuminate the monuments

Thus the success of the initiative, one that represents

of the church's facade, the tombs and the facade of the

an extraordinary opportunity for visitors and residents

Ospedale di S. Paolo.

alike,

We can also confirm the creation of an underground

Belvedere.

system for trash collection, thanks to QUADRIFOGLIO Spa, which is the pilot system for our city and the first in a series of similar interventions which will be placed in the city center. The completion of works is scheduled for April 2009.

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positive

and

results

due

to

have

continues,

from

the

2007

tragic

been

despite

an

the

are

event

substantially

that

important

lack

of

occurred

means

the

of

Forte

1.1.3 Project for the "Path of the Prince"

1.1.4 “New Uffizi” Project

Currently, the "Path of the Prince" is limited to the Vasarian

The New Uffizi project was inserted into the Plan of action

Corridor which connects the Uffizi Gallery to the Pitti Palace.

for protection, conservation and development of the

From October 14 to December 31, 2008 it was possible to

Management Plan of the Historic Center Office of Florence

reserve a visit to the Corridor by booking with Firenze Musei

in the Monitoring and Update of 2007. The current state

(055 2654321), led by a guide from the ex-ATM (Assistente

of

Tecnico Museale) museum staff Tuesdays and Thursdays at

http://www.nuoviuffizi.it,

9.00 am and 11.30 am, Wednesdays and Fridays at 2.00 pm

detailed information about the works taking place are

and 4.30 pm. Visits organized by the licensed company

available along with information about the entire Uffizi

Firenze Musei have likewise continued daily, including

complex and its operating plan. As stated during an

Saturdays and Sundays.

interview with Superintendent Paola Grifoni, head of the

works

can

be

viewed where

on the

the time

website table

and

project, once the initial problems critical to organizing the The main problems encountered in the project are linked to

work site were resolved, works continue as planned and

the difficulty of finding the necessary personnel to staff the

have been divided into six homogeneous logistic areas:

visits, given the shortage at the Uffizi. In 2008 the visits were

Homogenous Area 1 Magliabechiana, Homogeneous Area

made possible thanks to funds made available by The

2 southeast – Veliti, Homogenous Area 3 southwest,

Progetto Nazionale for ex ATM staff to pay them for their

Homogeneous Area 4 northwest, Homogenous Area 5

overtime work.

northeast, Homogenous Area 6 Piazza del Grano exit. At present the works in the northwest area are in their

From January 21 to April 30, 2009 visits to the Vasarian

completion phase, and should receive a new stairway

Corridor are scheduled to continue by the ex ATM staff just as

connecting the first and second floors, as is the area

in 2008. The licensed visits organized by Firenze Musei

called Magliabechiana, which will house the laboratory

continue to take place daily including Saturdays and Sundays.

technician personnel. The works involve the modification

Starting in September 2009 it is possible that the Corridor will

of facilities, the creation of new vertical connections,

be closed for technical reasons relating to the modification of

architectural

the air conditioning system.

restrooms and the preparation of the museum. During

restoration,

the

distribution

of

public

the modification works some interesting archaeological findings were discovered, the research on these materials can be found on the project’s website. As for this monitoring update, it is considered indispensable to underline that once these works are finished the Uffizi’s exhibition space will be doubled, as is shown in the following table, which will help in better distributing visitors and will be beneficial for the museum.

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MUSEUM AREAS

CURRENT

PROJECT

exhibition space

6100 mq

12900 mq

study and laboratory spaces

4500 mq

5000 mq

depositories

1400 mq

950 mq

public restrooms

3100 mq

4625 mq

offices

2100 mq

1650 mq

custodian staff areas

285 mq

550 mq

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1.2 Plan of Action for research and awareness Objectives:

1.2.1 The City of Restoration Project

The objectives of the Fondazione are to promote, The City of Restoration project is an idea that brings a

develop

breath of fresh air and great potential for an area that

activities related to restoration and conservation.

possesses one of the world’s most important artistic

Actions:

and cultural heritage sites.

The

The idea to create an institution featuring all the

outlined in a triennial plan edited by the governing

sectors that revolve around the world of restoration

institutions of the Fondazione. The main points which

originated at the same time that the decision was made

this detailed operational plan should adhere to are:

to initiate an activity that would survey awareness of

1. to pursue the mission of the Fondazione which is

the authorities present in the Florence area.

mainly that of

With this in mind the Associazione Firenze Futura has

network of all workers in the field, both public and

pursued

private, and run it effectively;

the

goal

of

obtaining

an

endowment

and

specific

increase

activities

awareness

of

the

of

the

Fondazione

various

shall

be

establishing itself as catalyst of the

(Fondazione per il Restauro) with determination, which

2. to facilitate the interaction among the participants;

should be established within the first trimester of 2009.

3. to facilitate the diffusion of information regarding

The Fondazione will have a permanent headquarters at

announcements for competitions and grants related to

the Pio Istituto de’ Bardi on Via Michelozzi.

the field even at the international level;

To begin, the website www.firenzereaturo.it has become

4. to promote the participating authorities in the field

an

on an international level using different media;

essential

tool

that

allows

for

systematic

and

comprehensive knowledge of the extraordinary variety

5. to set up specialized educational occasions, without

of authorities at work in the field of restoration in the

substituting

metropolitan area of Florence, and highlights just how

professionally, with seminars and workshops on specific

fragmented the field is.

themes that meet regularly in order to educate and

This fragmentation makes it incredibly difficult to find

update the participants;

the right path towards fruitful collaboration among

6.

participants

regarding professional updates for restorers.

if

not

encouraged

by

appropriate

coordination tools. The creation of the Fondazione Città del Restauro meets the need of increasing awareness and appreciation of the many individuals who, when put together, make up a crucial part of the socio-economic and cultural life of the Florentine territory. The Fondazione itself as the first and rudimentary element of a potential – even if it has not yet been formalized nor recognized as such – district of the arts.

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to

those

provide

who

access

already

to

work

in

scholarships

the

and

field

grants

1.2.2 “History of Florence” Website Project

1.2.3

Project

development The “History of Florence” website (Portale Storia di Firenze,

GIS of

the

for

the

management

archaeological

and

heritage

of

Florence’s historical center

www.storiadifirenze.org) is part of the plan of action for research and knowledge specified in the PDG. The website has

Florence’s archaeological GIS was created through the survey

been active since May 2004. Since September 2007 the Google

and computerization of published archaeological data and of

analytics system has made it possible to monitor of the number

documentation from a number of public archives. The

of users, which appears to be constantly increasing, reaching

archaeological information has been filed in a database and

36,256 visits during 2008 (with 83,584 pages viewed). As it is

the

divided into different sections, the website addresses the needs

Geographical Information System. The introductory phase

of scholars, specialists, and citizens in looking for news about

and review of the data is basically finished. With this tool it is

their city. The editing staff is made up of 17 members who are

now possible to view information about, and to have an

constantly occupied with updating and expanding data. The

accurate and fundamentally complete outline of, the digs that

website has its own magazine, the “Annali di Storia di Firenze”,

have taken place within the city from the 19th century to the

the third edition of which came out in December 2008, which

present in just a few seconds.

features previously unpublished essays and original research on

The continuing collaboration with the UNESCO Office of the

the history of Florence from its foundation to the present. It is

Historical Center of the Municipality of Florence will go on with

available free of charge and is also online. The activities of the

the aim of completing the first digital maps outlining

website are carried out on different levels: scientific, popular

archaeological potential and risk. These maps will be useful

and didactic. More specifically, the spring of 2008 marked the

for many urban works which require the removal of deposits

conclusion of the didactic project “Citizens in the history of

(tramvia, underground trash bins, etc.). Moreover, to make

Florence” (“Cittadini nella storia di Firenze”), promoted by the

the maps even more accurate, information from the City

Portale Ragazzi dell’Ente Cassa; in September 2008 the didactic

regarding utilities (gas, water, fiber optics, sewers, etc.) will

project “Time travels in Florence” (“Viaggi nel tempo in

be inserted in the GIS. This data will be inserted into

Firenze”) began with the collaboration of the History of Florence

archaeological information and into any geophysical findings.

website, the Children’s Website (Portale Ragazzi), and the

Once the work is finished, which should take approximately

Children’s Museum (Museo dei Ragazzi). The materials for both

one year, the maps will be shared with all the city offices and

these projects are available on the Children’s Website, which

made available online.

falls under the responsibility of the website’s editors to aid teachers’ didactic activities with lessons and related materials. This type of project aims to spread awareness about Florence’s history, with particular attention focused on reaching new generations with foreign origins so that they can better know and understand the culture of Florence and develop a deeper sense of belonging.

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geo-referential

findings

have

been

placed

in

a

1.2.4 Project DAVID (Digital Archive and VIrtual

1.2.5 The Historic Center Office of World Heritage

Documentation)

UNSECO website Project

Throughout 2008 the Historical Center Office of World

The Historic Center Office of World Heritage UNESCO

Heritage UNESCO was able to finish the research and

website was enriched with new content and material

development activities related to Project DAVID, thanks

during 2008. The collaboration of colleagues from

to the active collaboration of the partner companies

Direzione

Centrica srl and General Engineering. The introductory

Oriano Brunetti, has allowed for constant updating of

phase of archiving the new data on the SICAR platform

the “Document Archive” and “News” sections and for

has begun along with research activities related to the

the insertion of initiatives and events organized by the

numerical evaluation of a particular building’s state of

office and the documents produced. In 2008 the

decay. As stated in an interview with Carlo Fancini,

website

head of the Historic Center Office of World Heritage

over 30,000 visits, which affirms the importance of this

UNESCO, at present the research and study phase of

tool in creating awareness about the UNESCO World

the project should be considered complete, while new

Heritage

Site

opportunities to try out the system on the Florentine

planned

and

urban fabric have presented themselves. In fact, during

Florence’s historic center. It is important to mention

the course of the year various meetings were held

that the office’s availability online has helped to foster

locally to introduce the project to interested parties,

contacts,

who verified a strong interest in implementing the

organizations and institutions of other UNESCO World

system. Furthermore, the Project was the subject of a

Heritage Sites, both national and international.

financing request to the Ministry of Arts and Culture for

Currently,

a total of 100,000 euro; a sum that if approved, will

bel_Vedere_firenze organized by the Cultural Council

allow

and the Università degli Studi di Firenze at the Archivio

for

integration

of

the

developed

system

to

restoration sites and education of the engineering personnel. Further details and information about the objectives and goals of the project, the methods and the activities carried out are available at the website http://www.progettodavid.it/.

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Servizi

Informativi,

and

in

particular

http://www.comune.firenze.it/unesco/

and

about

carried

networking

the

the

out

to

and

catalogue

activities protect

exchanges

for

Storico Comunale is available online.

the

had

which

and

of

are

improve

with

the

exhibition

1.2.6

Project

for

“Transforming

the

historical

last semester, in collaboration with the Cultural Administration

center of Florence - Critical survey to upgrade the

of the Municipality of Florence and the University, we worked to

urban landscape”

organize and plan the exhibition bel_Vedere_Firenze, the graphic design of image used for the exhibition’s informative

The first part of research dealt with the identification, survey

material, the editing and design of the exhibition catalogue.

and compilation of data about the panoramic Belvedere sites

The bel_Vedere_Firenze exhibition opened on 20 December

accessible to the public, situated along the “green walk” that

2009 at the Archivio Storico of the Municipality of Florence on

goes from Porta Romana to Palazzo Mozzi, and passes through

Via dell’Oriuolo 33 and will close on 15 February 2009.

the Boboli gardens, Forte Belvedere and the Bardini garden;

The exhibition and its catalogue are curated and edited by Dr.

and of the network of visual relations that exists from these

Carlo Francini and Dr. Carolina Capitanio. The exhibition shows

places. Two views, one from Piazzale Michelangelo, and one

reproductions of the information cards for the Belvedere sites

from San Miniato al Monte, were also analyzed as focal points of

found along the southern hill of Florence, facing north. They are

another “green walk” that goes from Piazza Poggi, climbs the

from the Bardini garden, the Forte Belvedere, the Boboli

stairways up to Piazzale Michelangelo and proceeds towards the

garden, Piazzale Michelangelo and the Church of San Miniato al

church of San Miniato al Monte and the Cemetery of the Porte

Monte. In order to emphasize the historical and aesthetic

Sante.

connection between the city and the Belvedere sites, a

A photographic survey was carried out along the entire green

selection of historic views were chosen from the Archivio

route, with the intention of identifying the various panoramic

Storico del Comune di Firenze and from the Museo Storico

views of the historic center of Florence and the network of

Topografico “Firenze com’era” and inserted in the exhibition.

existing visual relations. All of these panoramic sites uniquely

The critical survey for the same green walk from the Boboli

identify the city of Florence and its symbolic recognition which is

garden, to the Forte Belvedere and the Bardini Garden is still in

part of the world’s heritage. The Belvedere sites also highlight

its layout phase, with the goal of identifying the weaknesses,

the greater area of the UNESCO site, which from an

strengths, opportunities and threats internal and external to the

administrative and management point of view is outlined by the

system. The critical survey has been placed on a geo-referential

city’s 14th century walls. Furthermore, the Belvedere, which is

map and is managed by the GIS system. This thematic map

accessible to the public, is recognized as a landscape that needs

seeks to identify the belvedere sites, axis for visual enjoyment,

protection, as it has been a subject of public interest since the

walks for visual enjoyment, observable tree-lined zones,

legislation for the protection of natural beauty was passed in

visually attractive and unattractive elements, and areas which

1939 to the current Legislative Decree n. 42/2004 and is

interrupt the continuity of the landscape. The development of

successive modifications. A catalogue card has been created for

these thematic maps has the ultimate goal of focusing on

the Belvedere, called “B”. The model used was taken from the

subjects which illustrate both the quality of the landscape for

normative version .3 for the cataloguing of MiBac – Istituto

the historic center and identifying guidelines for the project

Centrale per il Catalogo e la Documentazione, which is available

along the network of present relations, thus creating a tool

online. Specifically, the PG card (parks and gardens) has been

which will aid in the management of the world heritage historic

modified to fit the needs of the Belvedere catalogue card. In the

centers present in Italy and Europe.

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1.3 Plan of Action for mobility and the environment 1.3.1 Project “Florence goods”

Maria Novella –Piazza Libertà; 7.4 km), and the first plot of line 3 (Careggi –Santa Maria Novella; 4.0 km), during the

As far as the monitoring of the Project “Florence goods”

delays of the ministerial approval process of the revised

is concerned, it was communicated to this office that

definitive plan some preparatory works have taken place to

there are no updates regarding the development of the

relocate underground utilities and further studies to refine

project.

the plan have been made, in reference to the urban insertion of the tram lines and the upgrading of these

1.3.2 Project Tramvia

locations. For example, in the area of Viale Belfiore that runs from Viale Redi to Via Guido Monaco, where the

As of January 2009 the construction works for the tramvia

tramvia will cross on the surface (while traffic will use an

line 1 (Florence’s Santa Maria Novella to Scandicci, 7.6 km)

underpass), a pedestrian zone and bicycle path have been

are nearly finished, but not complete as was expected.

designed around the tram stop. This will not only provide

Further delays were caused by unforeseen difficulties which

suitable decoration, but will give the feeling of a piazza in an

came up during the work: those caused by new and even

area that at present is just a highly congested traffic

more ancient archaeological findings in Piazza Stazione and

intersection. The development of the plan to outfit the trams

by the disposal of polluted earth which was dug up. The

with installed batteries has also been completed for the

stretch that passes through Scandicci, where tests with a

autonomous gear of the trams, which will avoid installation

pre-series tram (delivered in October 2008) have begun, is

of electrical cables in the historic center in the 390 meters

practically ready. While the works to finish the depot-

between Piazza San Giovanni and the start of Via Cavour. At

workshop, also located in Scandicci, are nearly finished. As

present the concessionaire is editing operational plan, which

for the rest of the line there are a few tracts that still need

will be finished in April 2009. Once the project is approved

to be finished and the tracks have already been installed on

by the Municipal Administration, construction will begin and

the new bridge over the Arno, using the innovative

is expected to conclude in 2012. At that stage the tramvia

technique of embedded rails. We are counting on finishing

network will serve three important suburban areas of the

these works by February, in order to begin the complex

city including the historic center, but will not be entirely

system tests, after which pre-service tests will follow, with

finished as the branches along the ring roads towards

the trams circulating as if during service but without any

Rovezzano and Bagno a Ripoli must then be built in order to

passengers. The other 16 trams which are destined for line 1

cover the eastern sectors and to connect them to the

will be delivered in progressive order starting in February

opposite suburbs. A preliminary project has already been

2009. Full service to the public is set to start in summer

developed for these branches, however funding is not yet

2009. The line will be run by the GEST company, composed

available. To conclude, during 2008 the Region of Tuscany,

of the French company RAPT and ATAF, within the sphere of

the Province of Florence and the Municipality of Florence

the company Tram di Firenze, which is the concessionaire for

created the Unit for Studies of Mobility in the Florentine

the realization of lines 2 and 3 and management of the

Area (l’Unità Speciale per lo Studio della Mobilità nell’Area

entire network. Concerning line 2 (Peretola Airport – Santa

Fiorentina), which is the first of its kind and is in function.

13

1.3.3 Bicycle Path Project

Area” (“Attuazione Agenda 21 dell’Area Fiorentina”), which obtained the relative co-funding.

During 2008 operational plans for about twenty more

Organization has been intensified for the Energy and Water

kilometers of bicycle paths have been approved and which

Forum, which had its first day at the beginning of 2009. In

will be realized in the coming months, increasing the bicycle

regards to the local Network of Agenda 21 in Tuscany, work

path network from 64 to about 84 km. An important update

groups have been organized at the Municipality of Florence

regarding this eco-friendly form of transportation is the city’s

and other adherent network institutions, to work on the

incorporation

issues

of

a

bike

sharing

program,

which

has

of

Waste,

Building,

Communication

Environmental

successfully been adopted in other European cities such as

Sustainability

Paris, and in other Italian cities. The comprehensive project

(Green Public Procurement). The fourth network notebook

with its terms and specifications for the bidding of service has

“Environmental

already been handed over to the municipal administration.

Tools for the Territory” (“I sistemi di gestione ambientale

The insertion of this system in the city will encourage bicycle

come strumenti di governo del territorio”) has been printed.

usage and in particular for intermodal transfers, which will

The actions planned for the current year are:

promote synergy with both public and private transportation.

• Publication of the new RSA (State of the Environment

The municipal administration’s commitment also includes

Report) by June

maintenance of bicycle paths and racks for a total of 850

• Closure of the Energy and Water Forum by March

small-scale projects, and nearly 1000 new bike racks have

• Beginning of works related to the “Carrying out Agenda 21

been placed near all the middle and high schools in Florence.

in

the

and

Sustainable

Management

Florentine

Area”

Education,

Systems

project

by

as

the

and

GPP

Governmental

work

groups

pertaining to the various issues which were the subject of 1.3.4 Project Agenda 21

the competition. • Participation in Terra Futura as both the Florentine Area

The Agenda 21 project began with the stipulation of a

(Area Fiorentina) and the local network of Agenda 21 in

protocol

Tuscany.

agreement

among

the

nine

participating

communities (Bagno a Ripoli, Calenzano, Campi Bisenzio, Fiesole, Firenze, Lastra a Signa, Scandicci, Sesto Fiorentino,

1.3.5 Project “Upgrading urban spaces in the historical

Signa).

center”

Last year the initiatives undertaken in previous years were carried out. Particular importance was given to data

Various projects to upgrade urban spaces in the historical

collection in order to lay out the new State of the

center of Florence were carried out during 2008 by various

Environment Report (Rapporto sullo Sato dell’Ambiente),

administrative offices of the municipality and by different

containing data collected in 2006. The communities within

interested parties working in the concerned areas. Rather

the greater Florence area, with Florence as the leader,

than report a complete list of all the works that have been

participated in a regional competition with the presentation

carried out, for the purposes of the 2008 Monitoring of the

of the project “Carrying out Agenda 21 in the Florentine

Management Plan we think it best to highlight the

14

innovative works which represent an important process of

permitted the restoration works of the vault and the fresco

sharing and synergy, which have had positive results in

to be accompanied by the re-planning and creation of a

terms of mobility, safety, tourism, commerce and for the

safe pedestrian passageway on via della Colonna. The

image of the city:

works included repaving the passageway, creating a

The repaving and creation of a pedestrian zone on via

sidewalk

Faenza and via Pietrapiana:

entrance to the Museo Archeologico which facilitates

The works to repave these two important streets in the

access for the disabled and simplifying traffic signage.

historic center were an opportunity to completely upgrade

Beginning

the respective areas, and upon completion of the works

underground trash bin in Piazza Santa Maria Novella:

the municipal council approved the definitive closure to

After a long process of project-sharing, the municipal

traffic and the placement of the first automatic retractable

council approved the creation of nine underground bins in

traffic bollards in the city. The large trash dumpsters have

Florence’s historic center. In an interview Angelo Fazio

been eliminated and the implementation of a door to door

confirmed to us that the first underground trash bin will be

trash collection system, like the one already in place in the

installed in Piazza Santa Maria Novella, in conjunction with

castrum romano and the area of Peretola, is expected.

the piazza’s recovery. Construction works will begin in

Upgrading of the San Pierino arch:

October with excavation followed by mechanical testing

This area, which was in a degraded state frequented by

and will finish with installation. The installation of the first

unsavory characters, was upgraded by repaving the street,

underground bin is an important achievement for the

restructuring the arch and creating a pedestrian passage

Azienda Quadrifoglio; once construction is finished and

controlled by a traffic light. This and better lighting in the

trash collection has begun the positive effects of these

arch allow for safe pedestrian crossing from via dell’oriuolo.

new bins on the city’s image and pride will be immediately

Creation of a pedestrian zone in Piazza della Passera and

evident.

development of cultural tourism street signs for the

Manual sweeping of the historic center:

Oltrarno area:

During 2008 the Azienda Quadrifoglio placed a number of

The creation of a pedestrian zone for this part of the

workers charged with keeping the areas most frequented

Oltrarno, which is characterized by the presence of many

by

artisanal shops and workshops, was accompanied by an

reduction

important study to plan out a system of cultural tourism

originally planned, the project is producing very positive

street signs for the Oltrarno area. The goal is to offer

results. The presence of these workers guarantees a

citizens and tourists a series of alternative paths in and

superior level of service which is particularly suited for a

around the historic center while simplifying and reducing

city with a high number of visitors. At present the

the existing signage.

municipal administration is deciding upon spaces which

Pedestrian crossing on via della Colonna:

can be used by Azienda Quadrifoglio for storage.

The synergy between the Istituto degli Innocenti, the Museo Archeologico and the municipal administration

15

with

of

tourists

a

protecting

construction

clean.

which

works

Despite

decreased

handrail,

the the

to

upgrading

create

unfortunate number

of

the

the

first

budget workers

1.4 Plan of action for tourism

1.4.1 Art Routes in Florence and Historic Shops Project

implemented a collection of themed publications, adding to the

pamphlets

about

pharmacies,

bars,

restaurants,

The Historic Center Office of World Heritage UNESCO began

delicatessens and wine bars two new publications: one about

the Art Routes in Florence project in 2005 with the creation of

master craftsmen and the other about bookshops and

the first brochure “Florence: The Places of Perugino”, and

stationary and art supplies stores.

continued in the following years with the production of city

In conjunction to this, the same office has seen to the

routes dedicated to Leon Battista Alberti and to Santa Maria

creation of a new Historic Shops website which not only

Maddalenna de’ Pazzi. During 2008, thanks to the funding

provides information about every single shop selected (along

allocated by the Ministry of Arts and Culture (see the funding

with photos and in some cases video), but also recommends

law 77/2006, Monitoring and Update of the PdG 2007 pg.

particular routes to follow or allows the viewer to create any

24); the office began planning an itinerary dedicated to

route desired among the shops which testify to the Florentine

Giambologna. In this case, aside from the creation of the

tradition.

traditional folding brochure, a multimedia route available for

The Tourism Promotion and Welcoming Office of the Tourism

download online was created. The route in audio/video format

Council

will be available in the first semester of 2009 in both Italian

dell’Assessorato al Turismo) and Sistema Moda have also

and English on the Comune di Firenze website.

organized 41 fashion routes to art, shops and studios in

The active collaboration between the Economic Development

Florence

Administration’s

(Direzione

which will run from 4 November 2008 until 16 June 2009. At

Sviluppo Economico Ufficio Promozione Economica) and the

the website http://www.florenceartfashion.com the brochure

Cultural Administration Office of the Historic Center of World

is available with information about free guided visits, the

Heritage UNESCO made participation in the regional initiative

world of fashion and culture in Florence, along with a

“Amico Museo” also

calendar of events, a list of studios and a rich photo gallery.

Economic

Promotion

Office

possible in 2008, along with the

(L’Ufficio

Promozione

e

Accoglienza

Turistica

organization of six itineraries in the city with free guided visits to

some

of

Florence’s

museums

(Museo

Archeologico

1.4.2 Museum Card Project

Nazionale, Museo di Orsanmichele, Museo dell’Opera di Santa Croce e Cappella dei Pazzi, Museo Marino Marini, Fondazione

The project was created to offer an integrated system of

Romano, Museo Ferragamo) and to historic shops present in

cultural services for visiting some of the city’s most

the immediate vicinity (Robiglio, Rigacci, Bartolini, Giubbe

interesting cultural locations (monuments and museums)

Rosse, Farmacia Molteni, Scuola del Cuoio, Filistrucchi, Il

with reduced entrance fees and some extra services. 2008

Latini, Galleria Frilli, Liberano, Farmacia di Santo Spirito, Paolo

saw the following significant steps taken:

Pagliai Argentiere, Casa dei Tessuti).

- approval of the text of the Protocol Agreement among the

This year also registered positive results for the initiative in

promoting institutions by the municipal council of Florence;

terms of both participation and satisfaction.

- signing of the Protocol Agreement among the promoting

As far as promotion and developing interest in historic shops

institutions (Municipality, Province, Chamber of Commerce);

is

- involvement of the Banca CR Firenze in the project;

concerned,

the

Economic

Promotion

Office

has

16

- involvement of the Infogroup s.p.a. to provide project

- Select the desired language (Italian or English)

analysis relative to the development of access and payment

- Consult the map of the city

technology for the project;

- View artistic points of interest

- selection of the administrative agencies for the Card

- View a detailed summary of information regarding the

system;

artistic points of interest

- selection of the management agency Line Comune s.p.a., a

- View a list of events in Florence

planning and management company which supplies service

- View information about historic shops in Florence

based on the processing of public data, which brings

- View information about Florentine craftsmen

together information about the District, the Province along

- Be informed about disabled access within the city

with other communities in the Florence area;

- View routes specially created for the disabled by the

- adhesion of 24 museums to the initiative;

municipality

- communication of interest by the Ente Cassa di Risparmio Additionally, in honor of the 400th anniversary of the death of

di Firenze to be the promoting institution for the initiative.

Giambologna, the project for a multimedia route dedicated to Currently creation of the Card is being carried out by Linea

the connection between the artist and the city of Florence has

Comune s.p.a. and it should be ready for distribution next

begun, thanks to the economic contribution of the Ministry

Spring.

for Arts and Culture. Using video, photos and mp3 files in both Italian and English, which will be available online during

1.4.3

Project

for

“New

technologies

for

the

the first semester of 2009; visitors will be able to access a vast range of information easily, plan their visit to Florence,

enhancement of the historic center”

download the guide to an mp3 player or other electronic The implementation and use of the new technologies for

device and be accompanied during their visit to the city while

cultural activities and tourism is an important process which is

passing from a virtual experience to a real experience.

becoming increasingly relevant even in the city of Florence. An important example was the presentation at the 2008 Festival della Creatività of the multimedia guide “Arianna”, a guide for the city of Florence that can be downloaded onto a mobile phone. The project was created and developed by Incubatore, a group of technological businesses associated with the Municipality of Florence and is promoted by the department of innovation and development strategies. As can be seen online at http://www.comune.firenze.it/arianna/ the Florence city guide “Arianna” allows you to:

17

PLAN OF ACTION FOR PRESERVATION, CONSERVATION AND DEVELOPMENT PROJECTS

STATE OF ADVANCEMENT

Recovery of Piazza Santa Maria Novella

Works in final phase (conclusion expected in April 2009)

The Great Boboli, greenway of the Oltrarno

Route is active

The Path of the Prince

Route is active only with a reservation Approximately 24.600 visitors in 2008

New UFFIZI

Works on the northwest and Magliabechiana areas are nearing completion

PLAN OF ACTION FOR RESEARCH AND AWARENESS PROJECTS The City of Restoration

STATE OF ADVANCEMENT Website active Creation of the Fondazione per il Restauro is underway

“History of Florence” Website

Website active (36.256 visits in 2008), insertion of new sections

GIS for the management and

Website active, conclusion of introductory phase and data

development of the archaeological heritage

review, funding from the Ministry of Arts and Culture to create

of Florence’s historical center

the first digital maps of archaeological potential and risk.

DAVID (Digital Archivi and VIrtual Documentation)

Conclusion of the project’s study and research phases,

Project

Experimental phase on the Florentine territory set to begin in 2009

The Historic Center Office of World Heritage

Website active (over 30.000 visits in 2008), insertion of new

UNSECO Website Project

content and events

Transformation of the

Conclusion of the first part of research of Belvedere sites

Historic Center of Florence. Critical Survey

accessible to the public, organization of bel_Vedere_firenze

to upgrade the urban landscape

exhibition and seminar

18

PLAN OF ACTION FOR MOBILITY AND THE ENVIRONMENT PROJECTS

STATE OF ADVANCEMENT

Florence Goods

No updates on the development of the project

Tramvia

Works for line 1 in progress (conclusion is expected in February 2009). Preliminary works to relocate underground utilities have begun and further studies to refine the plan have been made for lines 2 and 3

Bicycle Paths

Creation of new paths (20 Km), maintenance of paths, placement of new racks, bike sharing project underway

Agenda 21

Process activated

Upgrading urban spaces in the historic center

Completion of various works in the historic center, start of underground trash bins and manual sweeping projects, formation of a group responsible for street furniture

PLAN OF ACTION FOR TOURISM PROJECTS

Art Routes in Florence and Historic Shops Project

STATE OF ADVANCEMENT

Planning of multimedia Giambologna route, collection of publications about historic shops created, creation of Historic Shops website, fashion routes along art, shops and studios of Florence

Museum Card

Adhesion of 24 museums, selection of management agency

New technologies for the enhancement

Creation of Arianna the multimedia guide, Project for the

of the historic center

multimedia Giambologna route

19

Graphics and layout Emiliano Scampoli Printed by Tipografia del Comune di Firenze