·Seoul Cooking Show. Hall B. ·Siba 2014. ·Seoul International Bakery Fair. Hall C
. Hall D. Hall A. Hall B. All About Food Business! FOOD WEEK KOREA 2014 ...
Organized by
The Best Business Platform in Korea
Show Proposal www.foodweek.info
COEX
All About Food Business! FOOD WEEK KOREA 2014
1. Show Overview Doing Business in Asia? Food Week : Top Gateway to the Asian Food Market
TITLE
FOOD WEEK KOREA 2014
PERIOD
November 12th(wed) – 15th(sat), 2014
VENUE
Coex Halls A,B,C,D / 36,000㎡
SCALE
1,000 exhibitors, 1,800 booths
ORGANIZERS EXHIBIT ITEMS
Business Days: November 12th – 13th
Coex Co., Ltd, The Kyunghyang Daily News, The Agriculture Fisheries & Livestock News, The Buyer, Korea Cooking Machinery Industry Cooperative, Monthly Magazine H & R Cultivated Food Products, Prepared Food Products, Beverages, Bakery, Food Machinery, Kitchen Utensils, Ingredients & Services
th 9
Edition
All About Food Business! FOOD WEEK KOREA 2014
2. Floor Plan
Hall C
Hall D Hall C
Hall D
·Premium Agro/Marine/Livestock ·Rice/Fermented Food ·Makgeoli Expo
·General Food Products ·Seoul Cooking Show
Hall A
Hall B
·International Food Pavilion ·Kitchen Fair
Hall B Hall A
·Siba 2014 ·Seoul International Bakery Fair
All About Food Business! FOOD WEEK KOREA 2014
3. FOOD WEEK KOREA 2014 Benefits Benefit 1. Business-Match Meetings & Buyer Incentives Qualified buyers are carefully selected by the Food Week organizer, and exhibitors are chosen and paired based on buyers’ stated interests.
Biz-Matching Results
Buyers Exhibitors Participated Scale
2010
2011
2012
2013
103
150
186
230
105
283
357
376
USD 23 million
USD 41 million
USD 46 million
USD 80 million
Major Buyers at Food Week Korea 2013 Lotte Mart, E-mart, Homeplus, Megamart, Bokwang Family Mart, GS25, 7-Eleven, Ministop, Lotte Department Store, Shinsegae Department Store, Hyundai Department Store, Everland, Amoje, CJ Foodville, Sunatfood, Ourhome, G Market, Auction, and more.
All About Food Business! FOOD WEEK KOREA 2014
3. FOOD WEEK KOREA 2014 Benefits Benefit 2. National Pavilion Package Countries looking to bring multiple exhibitors to Food Week can receive discounts on booth fees, accommodation, and domestic PR through our National Pavilion Package. All national trade promotion agencies and foreign embassies in Korea are eligible for premium National Pavilion package benefits.
Premium National Pavilion Package Benefits * Booth price: USD 400/sqm * Premium booth stand: Block system booth with LED lighting * National flag and name of the country will be integrated into the booth design • -
Booth fee discount depends on the number of exhibitors at pavilion : Up to 10 companies: 10% discount on total booth cost 11 to 20 companies: 15% discount on total booth cost 21 to 30 companies: 20% discount on total booth cost
• • • • •
One complimentary seminar room provided for one day during the show Free advertising on trade show homepage and in show directory Free promotional opportunities on e-newsletter distributed to 10,000 buyers Assistance in hotel, city tour, interpreter arrangement Biz-matching session arrangement for domestic buyers and exhibiting companies
All About Food Business! FOOD WEEK KOREA 2014
4. Participation Guidelines Booth Fees UNIT
1 booth (3mX3m=9sqm)
TYPE
PRICE
Space Only
USD 2,700
Shell Scheme
USD 3,000
Premium
USD 3,400 Shell Scheme 3X3M
Utilities and Additional Services Utility Electricity
Price Daytime: US $70/Kw 24 hours: US $80/Kw
Telephone
US $200
Water System
US $200
Wired LAN
US $200
RFID Sysytem
US $300
Premium Booth 3X3M
All About Food Business! FOOD WEEK KOREA 2014
5. FOOD WEEK KOREA 2013 RESULTS ·PERIOD : November 6th(Wed) – 9th(Sat), 2013 ·VENUE : COEX Halls A,B,C,D (36,007㎡)
29 Countries
602 Exhibitors
1,598 Booths COEX
Visitors 75,864 Overseas Visitors 1,492
INFO
Trade Buyers 37,932
All About Food Business! FOOD WEEK KOREA 2014
5. FOOD WEEK KOREA 2013 RESULTS VISITOR ANALYSIS Visitor Interest
Participating Business
All About Food Business! FOOD WEEK KOREA 2014
All About Food Business! FOOD WEEK KOREA 2014
Organized by
Food Week Secretariat Tel ) 82.2.6000.8160 E-mail)
[email protected]
www.foodweek.info
COEX